Jill McBride Baxter Profile Photo

Sports Law Attorney

Some might say Jill McBride Baxter was born to be a sports agent and a leader in sports law. Her dad was a Hall of Fame football coach, so she was raised on athletic fields and developed a love of the game long before she entered law school. Now, nearly 25 years later, she has a thriving sports law practice and represents professional players, coaches, media, and college administrators.

An aggressive negotiator with an adventurous spirit and problem-solving nature, Jill has grown a thriving business mainly through referrals and by learning from influencers outside her industry.

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Dec. 31, 2025

Sticky Lawyers Looks Back: The Architects & Builders

What separates lawyers who wait for opportunities from those who create them?  Architects and builders don’t just succeed in their practices—they invent them. They see gaps in the legal landscape and fill them with innovation, creativity, and determination.  These are lawyers who treated their practices as laboratories, testing business models before scaling them. They created infrastructure for career paths that didn't exist, transforming fringe concepts into recognized professions. They designed self-sustaining programs and constructed technological platforms to solve systemic problems. In this special compilation episode, Sticky Lawyers host John Reed looks back at guests who have rethought the practice of law, the solutions they offer, and ways to meet clients and their needs where they are.
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April 26, 2021

Pick Up the Ball and Run With It

Some might say Jill McBride Baxter was born to be a sports agent and a leader in sports law. Her dad was a Hall of Fame football coach, so she was raised on athletic fields and developed a love of the game long before she entered law school. Now, nearly 25 years later, she has a thriving sports law practice and represents professional players, coaches, media, and college administrators. An aggressive negotiator with an adventurous spirit and problem-solving nature, Jill has grown a thriving business mainly through referrals and by learning from influencers outside her industry.  Listen as Jill describes how her practice has grown and evolved.